Articles

A Framework for Comparing Offers That Don't Look Alike

A Framework for Comparing Offers That Don't Look Alike Comparing a straightforward percentage discount against a cashback offer, a...

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Evaluating Sign-Up and Referral Offers Before You Share Your Details

Evaluating Sign-Up and Referral Offers Before You Share Your Details Offers that reward creating an account, joining a mailing list, or...

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Free Trials and Membership Offers: Reading the Renewal Terms

Free Trials and Membership Offers: Reading the Renewal Terms A free trial or a heavily discounted first period is one of the most common...

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How to Shop a Flash Sale Without Ending Up With Regret Purchases

How to Shop a Flash Sale Without Ending Up With Regret Purchases Flash sales compress the normal shopping decision into a much shorter...

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How Cashback and Rebate Offers Actually Work

How Cashback and Rebate Offers Actually Work Cashback and rebate offers promise to return part of a purchase price after the sale,...

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How to Tell a Genuine Limited-Time Offer From a Fake Urgency Tactic

How to Tell a Genuine Limited-Time Offer From a Fake Urgency Tactic Countdown timers, "only a few left" banners, and phrases like "today...

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The Terms and Conditions Clauses Worth Reading Before You Buy

The Terms and Conditions Clauses Worth Reading Before You Buy Terms and conditions attached to an offer are usually long enough that...

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Timing Purchases Around Gift-With-Purchase Promotions

Timing Purchases Around Gift-With-Purchase Promotions Gift-with-purchase promotions, where a bonus item is added to an order during a...

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What to Check Before Counting on a "Free" Item With Your Purchase

What to Check Before Counting on a "Free" Item With Your Purchase An offer that adds a free product on top of a purchase can be a...

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When Bundle Offers Actually Save You Money (and When They Don't)

When Bundle Offers Actually Save You Money (and When They Don't) Bundling several products together at a combined price is one of the...

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